Crystal Crop acquires I&B Seeds

Agri input maker Crystal Crop Protection has acquired Bengaluru-based I&B Seeds, a flower and vegetable seeds company, for an undisclosed sum.

This is Crystal Crop’s 12^th acquisition and the fifth in the seeds business. The latest buyout will help Crystal Crop diversify and foray into the high-value flower and vegetable seeds. I&B Seeds is a major player in the marigold seeds segment with brands such as Indus and SPS.

In a statement, Mr. Ankur Aggarwal, Managing Director of Crystal Crop, said, “This acquisition marks a pivotal moment in our growth strategy. At Crystal, we are deeply committed to the well-being of our farmers. By expanding into the vegetable and flower seed segments, we are not only diversifying our offerings but also enhancing our ability to provide farmers with high-quality seeds that can significantly increase their income. I&B Seed’s expertise in the flower and vegetable seeds market, combined with our strong portfolio in field crops, will allow us to better serve the agricultural community and contribute to sustainable farming practices across India.”

Expanding reach

Crystal’s current seeds portfolio spans across field crops like cotton, maize, pearl millet, mustard, fodder, wheat, berseem and sorghum.

With the acquisition, Crystal will further diversify its product offerings and expand its reach to more farmers. It expects to boost revenues from the seeds division by 30%.

“This acquisition is a great opportunity for Crystal seeds to combine I&B Seed’s legacy in flower and vegetable seeds with Crystal’s extensive resources and distribution network. The size and strength of Crystal will help accelerate reach of innovative and high-quality seeds to farmers across India and beyond, ensuring better yields and profitability,” said Mr. Praveen Noojibail, Managing Director, I&B Seeds.